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ICU Marketing Associates

ICU Marketing Associates

ICU and Your Competitors ~ ICU2!

  • Home
  • About Us
  • “New” Portfolio
  • Services We Offer
    • Search Engine Optimization
    • Local Buzz
    • Social Media Optimization
    • Pay per Click Marketing & AdWords Remarketing
    • Web Design
    • Online Reputation Management
    • Website Audit
  • Contact Us
  • Testimonials

Pay-per-Click-Advertising

PPC is the key to get instant targeted traffic, leads, and conversions!

Pay per Click & AdWords Remarketing

What is the secret to reaching Google page #1 without doing SEO? What service enables you to retarget your website visitors to come back to you?


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Click to View PDF

What is PPC?

Pay per click advertising is form of online advertising where your ads are displayed in front of users when they use the keywords you target as they make searches in search engines. Remarketing is about having the ability to have your banner ads displayed to your website visitors after they have left and visit a site within the Google Display Network.

Why Do You Need PPC?

Are you trying to rank for highly competitive keywords but do not have the patience to wait for the results of SEO? Pay per click advertising allows you to reach the first page of Google instantly even for highly competitive keywords. Do you need more visitors to your site and more conversions? Businesses surveyed use PPC primarily to increase web traffic (63%) and get more leads (62%). Some 57% of businesses surveyed use PPC to increase their online sales revenue. Do you want more online visibility for people who have already shown interest in your products/services without paying for impressions? Use remarketing and let your banner ads “follow” your prospects even after they leave your website.

Realize the instant targeted traffic, leads, and sales that PPC delivers to businesses! Retarget visitors who have left your website and transform them to customers! Get a PPC and a Remarketing consultation now!

Advantages of Pay Per Click Marketing

You only pay for clicks. With traditional advertising, you pay a huge amount for media exposure to a wide audience but are unable to target users based on actual search and intent. With PPC, you get exposed to a targeted audience and pay only when someone actually clicks on your ads. Even if we are displaying banners with your phone number on them, you do not get charged when someone calls your phone number, only if they click on the ad. In essence, we can generate FREE phone calls for you to a massive audience!!!

With Remarketing, you get the ability to target those who have visited your website with banner ads visible to them when they visit other websites within the Google Display Network. You get free impressions enhancing your brand’s exposure as you only pay when someone clicks on your banner ads. You may target those visitors who have not converted into customers yet, or you may also target existing customers to continue doing business with you.

What We Do – PPC Services

  • Account Setup
  • Market and Keywords Research
  • Campaign and Ad groups Setup
  • PPC Budget Management
  • Targeting Options
  • Conversion Tracking
  • A/B Testing
  • AdWords Remarketing
Learn more about our FREE $1000 Consultation and FREE Competition Analysis Report

Latest Blog

The Voice of Your Customers is a Valuable Marketing Tool

Digital marketing generally means getting the word out online about your brand and getting customers to see why they should buy from your business. But in today’s hyperconnected world, your customers can also shape the reputation of your business onlin …

[...]
5 Tactics to be More Engaging on Social Media and Gain More Customers

Social media is not a place that people go so that they can view advertisements, browse through all of the business pages, or read long technical updates about a company. Social media is a place to be social! This means that people want to be engaging …

[...]
What is SEO?

SEO is the process of improving the visibility (ranking) of a website on Google using Google-friendly elements and techniques. Consider these facts: 1. Ninety-nine percent of customers looking for your services never scroll past the first page of searc …

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